Launch page study charts

Share these charts with a link to the full study and methodology. They use the frozen November 3, 2026 study cohort; newer scan snapshots can differ. A static homepage scan does not measure conversion.

Launch score distribution

Number of pages in each launch score band.

Launch score distribution. Number of pages in each launch score band.

Source: LaunchBuddy study, 238 distinct sites; Jun 23–Nov 3, 2026. Published Nov 3, 2026. Read the study.

Data table
ItemPages
0–2432
25–4970
50–6992
70–8440
85–1004

Average dimension scores

Average score on each launch-readiness dimension as a percentage of its maximum.

Average dimension scores. Average score on each launch-readiness dimension as a percentage of its maximum.

Source: LaunchBuddy study, 238 distinct sites; measurement may be unverified; Jun 23–Nov 3, 2026. Published Nov 3, 2026. Read the study.

Data table
ItemPercent of maximum
Product clarity72%
Social share readiness67%
Launch channel readiness56%
Trust and proof46%
Conversion path44%
Measurement33%
Demo and creative32%

Checklist items marked missing, by score

Percent of checklist pages marked missing each item, comparing high and low scoring groups.

Checklist items marked missing, by score. Percent of checklist pages marked missing each item, comparing high and low scoring groups.

Source: LaunchBuddy study, 70+: 44 checklist pages; under 50: 99 checklist pages; Jun 23–Nov 3, 2026. Published Nov 3, 2026. Read the study.

Data table
Item70 or moreUnder 50
Social proof / testimonials5%85%
Product screenshots / creative7%84%
Pricing or offer2%62%
Clear headline (H1)5%68%
Open Graph title + description0%41%
Social share image11%53%
Primary call to action27%77%
Signup or waitlist27%65%
Blog / changelog / updates23%86%
Demo video73%100%

Biggest gap named by the scan

Share of scanned pages assigned each primary gap. Percentages are rounded.

Biggest gap named by the scan. Share of scanned pages assigned each primary gap. Percentages are rounded.

Source: LaunchBuddy study, 238 distinct sites; listed gaps as reported in study; Jun 23–Nov 3, 2026. Published Nov 3, 2026. Read the study.

Data table
ItemShare of pages
Demo and creative41%
Conversion path33%
Trust and proof11%
Social share readiness8%
Product clarity5.5%

Checklist items marked missing

Percent of checklist pages where the scan marked each item missing.

Checklist items marked missing. Percent of checklist pages where the scan marked each item missing.

Source: LaunchBuddy study, 234 checklist pages; Jun 23–Nov 3, 2026. Published Nov 3, 2026. Read the study.

Data table
ItemMissing
Primary call to action55%
Signup or waitlist50%
Social proof50%
Product screenshots52%

Average score by site type

Average launch score among pages with a classified site type; groups are small.

Average score by site type. Average launch score among pages with a classified site type; groups are small.

Source: LaunchBuddy study, 142 classified pages; Jun 23–Nov 3, 2026. Published Nov 3, 2026. Read the study.

Data table
ItemAverage score
Ecommerce (37 pages)66.5 / 100
Blog / content (20 pages)65.2 / 100
App (39 pages)59.2 / 100
Multipage site (21 pages)52.8 / 100
Single landing page (25 pages)28.7 / 100